Genesis Pure reps: Are you looking to become a top 3% earner? Read on.
If you seek to become a top earner, the way to do it is to implement a promotional plan that puts your message in front of thousands of people – not merely a handful of friends, family members and people you know.
The single most important skill you could ever learn is marketing.
I\'ve been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
– Make Attrition A Non-Issue
Attrition is one of the biggest problems Genesis Pure marketers face. Genesis Pure business builders are taught two tactics to boost retention, but each strategy creates other problems.
1) Method one is to assist new Genesis Pure distributors to make money right away, so they get an early taste of success and want to stick around. When you attempt to help EVERY new Genesis Pure rep in your organization get into profit quickly, you spend LOTS of time helping your worst-performing new reps, the people who can\'t sponsor anyone by themselves. About 20% of your Genesis Pure downline is going to generate 80% of the growth and income in your business, and you end up focusing on the weakest 80%! Spending most of your time on the weakest 20% of your people just fosters dependency.
2) The second approach is to get your Genesis Pure downline members to feel part of the team, something bigger than themselves, so they want to stay part of the group. Genesis Pure team webinars, live training events, and getting on the phone with your new people can all foster a team experience. This approach takes up time and can also make your people dependent on you. Many of your weaker-performing team members will stick around because they like being part of the team…But these people will NOT sponsor others by themselves routinely into Genesis Pure and will require LOTS of team support in order to stay in the game.
You\'re running a business, not a self-help group. A totally different approach to addressing attrition is not to try to increase retention, but to make attrition almost irrelevant to your business. To make retention less important to your business, promote affiliate products that can easily add a dozen or more new streams of income. This diversifies your income and makes you less dependent on your downline for revenue. Attrition becomes a smaller problem when you rely less on your Genesis Pure downline for residual income. A second way to make attrition less important is to promote a high ticket opportunity that pays commissions of $1,000 or more per sale. Traditional network marketing opportunities like Genesis Pure pay out only about $60-$120 per new signup, so you must develop a large team and residual check to make a substantial income. If you earn a commission of $800 or more each time you sponsor a new rep, it\'s like you\'re earning 3-4 years of residual income checks up front, so it doesn\'t matter if this new person quits, because you get paid so much up front. This makes retention a non-issue.
– Attract Prospects To You
The majority of Genesis Pure reps are taught to make a list of friends, family and others to approach about their opportunity. Making a list is a short term tactic only.
Marketers start chasing after people at events, in stores, and at restaurants to try to get them into their business. You\'re not going to make real money by running around chasing after total strangers. Virtually none of the random people you meet will have the fortitude, skills and determination required to succeed in Genesis Pure.
As an alternative to calling people to introduce to Genesis Pure, attract prospective customers to you on the internet who ask you about Genesis Pure. Attracting prospects to you creates several advantages:
– You\'ll get more signups per conversation. You make more money with fewer hassles.
– You\'ll earn a lot more in your business because you can sponsor a lot more reps.
– More money with less headaches.
Your positioning needs to change if you\'re going to attract prospects to you. You should not position yourself as a business owner seeking to grow his organization. You\'ve got to position yourself as someone who can teach network marketers how to grow their business, no matter what MLM they promote.
Teach networking marketing skills through short articles, blog posts, emails or videos. There will be followers of your content who seek you out to join your opportunity.
– Do Things A Better Way
In Genesis Pure and other network marketing companies, reps are instructed to:
– Put in writing a list of all the people you know
– Approach these people. Pitch your Genesis Pure opportunity
– Collect decisions about whether they want to join
Most people do NOT succeed with these traditional tactics. Only about 5% of network marketers make a profit. 95% lose money every month.
There are major flaws with these old ways of building. It only takes a month or two to approach everyone on a list. Then you have no one to approach. Network marketers are not being taught how to generate their own leads. That\'s a big reason people leave the industry.
It usually takes 3-5 years to build a 6-figure income using traditional tactics. Very few people can withstand losing money for years before they make a profit. If you expect to make money, you\'ve got to build differently:
– Learn to generate leads on the internet
– Promote affiliate products in addition to your network marketing deal. with this, you earn money from prospects who choose NOT to join your Genesis Pure venture.
– Promote something that pays a commission of $1,000 or more per sale. This way, you don\'t need to spend 5 years building a big downline before you make real money.
