Shaklee representatives: Are you looking to become a top 2% producer? If so, keep reading.
If you seek to become a top earner, you need a promotion strategy to implement because you\'ll run out of friends and family to approach.
The single most important skill you could ever learn is marketing.
I\'ve been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
– Incorporate A Variety Of Web Traffic Sources
The Internet is a great place to generate leads for your Shaklee business. In the beginning, it\'s important you only focus on a single way to generate leads on the internet. Do not try to master multiple methods at the same time. The biggest challenge new people face when they try to promote online is overwhelm.
After you get a satisfactory result from a single marketing tactic, it\'s time to add another. There are many places to generate Shaklee leads, such as Facebook, Youtube, Google and paid advertising channels.
Begin with a single source of traffic, then diversity by adding other sources of website visitors. If one traffic source declines, you have others to generate leads for your business.
Certain traffic sources generate more sign ups than other sources. Learn to recruit people into your Shaklee business who join your list from different web sites.
Eventually, you want a portfolio of different traffic sources, like an investor with a portfolio of different stocks. Diversifying your traffic sources can increase conversion rates while reducing your risk. Create a diverse set of traffic sources, but start with only one source of traffic for your Shaklee opportunity. Otherwise you are likely to get frustrated and overwhelmed.
– Market Like A Real Business
Like any established business, you must market to generate sales. It\'s amazing how little network marketers in companies like Shaklee are taught about real marketing.
Leads you buy, business cards and replicated websites are NOT marketing. A lot of these tools are ineffective and a waste of time. Real marketing has several ingredients:
Target Market: Who is the ideal prospect for your Shaklee business? Existing business owners? People who are in dire need of money? Network marketers are a really attractive target market. They don\'t need to be convinced about the merits of network marketing. More importantly, network marketers have demonstrated they are willing to actually invest in a business, not just ask about it.
Adopt A Compelling Position: If you promote Shaklee, so do thousands of other reps. What unique value do you provide? Define the value you bring to the table that\'s different form everyone else.
Promote: What\'s your strategy to attract leads after you run out of people you know to introduce to Shaklee? Use a proven online marketing system that teaches strategies to generate leads online.
Follow Up Strategy: After you generate a lead, what will you do to follow up? Use both live phone calls and automated emails to handle follow up.
– Be A Magnetic Sponsor
A magnetic sponsor in Shaklee is someone who attracts prospects to them. It\'s usually the case in companies like Shaklee that people chase prospects. In order to really be attractive to prospects, you must first be credible. It\'s your job to prove to prospects you have what it takes to lead them.
The best way to enhance your credibility is to be a teacher. Develop and promote helpful instructional content. The second tactic is building a list. Each piece of content should entice prospects to enter their name and email into a form on your website in exchange for more instructional content.
After building a list of emails and names, you must establish an online following. Your Shaklee will grow in proportion to the size of your online following. Followers are people who watch each of your videos, and read your blog posts as you publish them. These are the easiest people in the world to sell to. Establishing trust is a magnetic sponsor\'s fourth tactic. Never over-promise or distort the truth. Focus on teaching really valuable strategies. market every day with valuable content. Do not be infrequent in your communications. When you do these four tactics, people will literally call, email and approach you to buy stuff from you.
